For example, you need your partners to have access to brand and product images, or when you need the design team to access RAW camera files. With digital asset management you can create permission levels for individuals or groups of users and provide varying levels of access to groups of files. That can be fine for one or two partners, but what about 100, all with slightly different access needs? They aren’t part of your team at Google, so how do you manage what they have access to? You can invite them for broad access to your Drive or you might have to invite them to individual files. Most companies and organizations work with outside partners like agencies, dealers, and perhaps even directly with customers. Sure you can have Shared Drives but does every employee have the right to put whatever they want in there? That can easily turn a well-intentioned, neat collaborative area into a swamp of personal files that no one can sort through. Control of a file is with an individual and they have to click into “Advanced” to be able to share in a reasonable manner. It happens all the time because Google Drive is largely built as a personal work repository. ![]() How many times have you received a file link, even from an internal colleague, and seen the Google Drive Screenshot with a message “You need permission to access”. If the right people don’t have access to the right material when they need it, your solution is not working. And if these things sound familiar, you really need Pics.io DAM asap! Access the right assets at the right time Here are some of the main differences between Google Drive and digital asset management. So, when we hear “How are you different from Google Drive?” it’s often prefaced by “Our Drive has become a nightmare.” From finding the right stuff to maintaining consistency & ensuring the right access to the right people, Google Drive often becomes more and more difficult to manage as the number of files and number of users grow. ![]() If you’re looking into digital asset management you may have started to notice the cracks in Google Drive and how hard it can be to manage lots of files and lots of users. And it’s about as inexpensive as software can get!Ĭan you use it to manage thousands of images and files and important brand assets? Yes, of course. It’s great for creating and managing documents and collaborating with coworkers. Google Drive is a simple and useful tool and, frankly, at Pics.io, we couldn’t work without it as we actually work on top of Google Drive. We’d ask it too if we were looking into digital asset management. We at Pics.io each day communicate with small and medium-sized companies and hear the same question: How are you different from Google Drive?
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